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We all go to shopping malls, markets, grocery shops and other shops to buy clothings, vegetables, grocery objects, etc. All of these objects have some maximum price mentioned on them. Often we tend to bargain for the objects we purchase. Sometimes we get objects the bargained price while many a times the shopkeeper is not in the mood to negotiate and we have to buy the object the price mentioned on the object.

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    How to find the best pricing strategyPricing strategy case studyIs cost price and selling price same?When the selling price is less than the cost price?Is cost equal to selling price?When the selling price is more than the cost price the difference is called as?

Let’s suppose a case where you go to a shopping mall to buy a brand new Nike t-shirt. You enter the showroom and choose a t-shirt with Rs 900 written on the price tag of the t-shirt. You find 10% off written over there. Now the price written on the price tag, i.e., Rs 900 is the actual price which the t-shirt is to be sold. The off percent written over there is your discount percentage. Now the shopkeeper will subtract this discount percentage from the cost price of the t-shirt and that will become the selling price of the t-shirt and you will have to pay that amount to the shopkeeper.

Cost Price: The price which goods are or have been bought by a merchant or retailer is known as cost price.

Selling Price: It is the price which a good or commodity is sold by a shopkeeper to a customer.

Discount percent: It is the off percentage on a good or commodity or a percent that is to be subtracted from actual price of commodity which is to be sold.

A buys a commodity for Rs 50 from B, which B has bought from C for Rs 40.

Thus, the cost price of the commodity for B = Rs 40,

The selling price of the commodity for B = Rs 50

From the above example, it is clear about Cost Price, Selling Price and Discount. Now let us move towards profit and loss.

If the shopkeeper sells a commodity a price more than the actual value or the price which he bought it from another shopkeeper, he will have profit. If he sells the commodity a price less than the actual value or a price less than the price which he bought it from another shopkeeper, he will face a loss. This profit or loss percent can be calculated as:

Profit = Selling Price - Cost Price = S.P. - C.P.

Profit percent = (fracS.P. - C.P.C.P.) x 100%

                     or,

Profit percent = (fracProfitC.P.) x 100%

Loss = Cost Price - Selling Price = C.P. - S.P.

Loss Percent = (fracC.P. - S.P.C.P.) X 100%

                     or,

Loss percent = (fracLossC.P.) x 100 %

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Worksheet on Cost Price, Selling Price and Rates of Profit and Loss

Understanding Discount and Mark Up

Successive Discount

Worksheet on Discount and Markup

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9th Grade Math

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Customers are more likely to make a purchase when it is $19.99 because our brains tell us — “This is less than $20.00? it’s a bargain.” Other industries tend to use this technique, such as those in real estate. You can try it yourself.

Take the previous price of $62.50. Would $59.95 be the more enticing price that leads to higher profits?

How to find the best pricing strategy

If your pricing strategy and your competitor’s pricing strategy are the same, then it’s like missing out on utilizing a helpful tool.

Like it or not, customers infer a lot of information about your business from your prices. Another thing — the results of price changes are not always linear. For example, a company could raise its prices by 1% and see overall profits increase by far more than that, even if demand remained the same.

The best strategy you can apply is a flexible one.

For example, WTMWB (What the Market Will Bear) is better during short periods when you need to recoup costs quickly, such as releasing a new SKU after a period of R&D. Cost-plus pricing is how to calculate selling price per unit. In contrast, GPMT helps you decide if this approach can scale up.

Once you come up with a suitable price, you can apply most significant digit pricing.

Commit to changing your price for a set minimum time and stick to that plan. Don’t keep changing prices, as this could reduce your customers’ trust in you.

Leather maker stood at workstation with laptop and bags looking pleased they learned how to calculate selling costs.

Pricing strategy case study

Let’s use the example of furniture manufacturers to illustrate the steps to finding a pricing strategy.

You know your manufacturing costs and resources spent, but is this enough to add a markup and call it a day? No. Pricing is contingent on the current state of the marketplace and where your products fit into it.

First, you need to understand your market.

Do all the research you can on the criteria of furniture pricing. These could be:

    Direct-to-consumer pricesWholesale pricesConsignment pricesAny area that đơn hàng with selling furniture

You need to figure out how your product fits into the current landscape.

It’s good to set a minimum price that you will not go below. If you think of boundaries like this, it helps you think clearly in the stressful tasks of pricing and negotiation. Don’t undersell yourself or go below your minimum price.

Is cost price and selling price same?

Cost price is the amount we pay to buy an item which it is available. Similarly, Selling Price is the rate which an article is sold which we abbreviate as SP.

When the selling price is less than the cost price?

Loss: If the selling price (S.P.) of an article is less than the cost price (C.P) the difference between the cost price (C.P.) and selling price (S.P.) is called loss.

Is cost equal to selling price?

Cost price = Selling price − profit ( when selling price and profit is given ) Cost price = Selling price + loss ( when selling price and loss is given ) Cost price =100×Selling Price100+Profit%( when selling price and profit % is given )

When the selling price is more than the cost price the difference is called as?

Profit If the selling price (S.P.) of an article is greater than the cost price (C.P.) the difference between the selling price and cost price is called profit. Tải thêm tài liệu liên quan đến nội dung bài viết Is selling price more than cost price?

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